CRYSTAL REBRANDING

2023, SCHOOL PROJECT,
LOGO & BRANDING CLASS

We had the privilege to visit the Jafora Tabori LTD factory where the nostalgic Israeli crystal drink is made and to present them what would be our approach if we could rebrand crystal. For my project I chose to rebrand it as a trendy boba drink with a splash of alcohol, something fun you can enjoy at the end of your day with friends or by yourselves.